Here’s a glimpse of our large scale experiential displays & campaigns

INNOVATION LABS

We have four different Innovation Lab trailers that are part of our Tech Tour Campaigns. In each of these trailers we have cut away engines on display of the new gen 2 3.5L EcoBoost• Engine, the new 6.7L PowerStroke• Diesel Engine, and the 2.7L EcoBoost• Engine. Each one of these engines have sections of them cut in half and powder-coated different colors to show the consumer tangible advancements in Ford’s engine technology against the competitions’. Innovation Labs also have live engine breakdowns that our tour managers perform in front of consumers, as well as screens looping Ford promotional videos regarding the latest Ford vehicle advancements.

30′ X 80′ DISPLAY SPACE
Tour Includes:
  • DM away engines – Ecoboost and Diesel
  • 2 STARS certified product specialists to demonstrate live engine teardowns
  • Promotional staff for data collection
  • Ford branded giveaways
  • Display 2017 Raptor and 2017 …Duty (Provided by dealership)

THE 2017 RACE RAPTOR SIMULATOR

We retired our Baja Off-Road Adventure Trailer that logged an unbelievable amount of event hours and consumer smiles in order to keep in step with Ford’s roll-out of the Leaner and Meaner 2017 F-150 Raptor. We unveiled our newest asset, The 2017 Race Raptor Simulator, at SEMA 2016. Gearheads and consumers alike were given the chance to experience a virtual simulation of what it was like riding shotgun in Ford’s 2017 F-150 Race Raptor at the Baja 100 off-road race. With a T.V. Screen in-place of the windsheild, 5 passengers can experience the same visuals that the Ford Baja Racers saw while hydraulics simulate the capabilities of the suspension and shocks from underneath. There is also an observatory second level to give VIP consumers an eagles-eye view of the event.

30′ x 80′ DISPLAY SPACE
Tour Includes:
  • Simulator with display Raptor
  • 2 STARS certified product specialist
  • 2 Promotional staff for data collection
  • Ford Branded Giveaways
  • Waivers for participants to sign

SPIN-T0-WIN

Every Dallas Cowboy’s home gameday, rain, shine or snow, we are there. We bring along a big Spin-To-Win Trailer that is outfitted with eight T.V. screens and sixteen Ipad Stations. In 2016 we closed our sweepstakes with a bang by having three random entry holders compete on the field at halftime to have one winner recieve a brand new 2016 F-150! While each person that enters doesn’t get a new truck, everyone recieves a limited Ford giveaway item. We have several different Spin-To-Win trailers that differ in size and are equipped with a variety of Ford products and features.

30′ x 40′ DISPLAY SPACE
Tour Includes:
  • 2 – 16 ipads for sweepstakes entries
  • 2 – 4 STARS certified product specialists to demonstrate live engine teardowns
  • 2 – 4 Brand Ambassadors for data collection
  • Ford branded giveaways
  • 1 – 8 T.V.’s playing Ford promotional videos
  • Varying asset expenditure depends on which trailers are to be reserved and used.

THE FUERZA FORD TOUR

The Fuerza Ford Tour is one with multiple assets, so we can activate every event with the best setup whether that be on a large or small scale. What you see on the right is an example of what we can do when we have a lot of event space. Similar to the Arizona Cardinals trailer, The Fuerza trailer is equipped with 4 T.V.s that all have looping videos to educate the consumer on Ford Credit and vehicles in Spanish. In the middle of the trailer is a giant Spin-To-Win wheel that is color coded for the giveaways a consumer can snag after submitting a sweepstakes entry. Along with the trailer we take a soccer kick inflatable, a 2016 F-150 Sport Lariat and four Spanish speaking brand ambassadors.

30′ x 80′ DISPLAY SPACE
Tour Includes:
  • 2 – 6 ipads for sweepstakes entries
  • 2 – 4 STARS certified product specialists to demonstrate live engine teardowns
  • 2 – 4 bilingual Brand Ambassadors for data collection
  • Ford Branded Giveaways
  • 1 – 3 T.V.’s playing Ford promotional videos
  • DJ Booth (Large Activation Only)
  • 8’ manual spin-to-win wheel
  • Varying asset expenditure depends on which trailers are to be reserved and used.

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